Greg N

With over 26 years in the radio and media industry, I specialise in crafting compelling audio experiences across voice, production, and copy. I bring a deep understanding of how sound, storytelling, and strategy intersect to deliver impactful campaigns for leading brands.
Core Expertise
• Voice Work: Professional voice-over artist with extensive experience across commercial radio, branded content, and digital platforms. Skilled in tone, delivery, and audience connection.
• Production: End-to-end radio and audio production, including concept development, scripting, directing, and final audio execution across multiple formats (radio, streaming, podcasting).
• Copywriting: Proven ability to write engaging, effective radio copy and campaign messaging that drives results. Strong focus on brand voice, clarity, and creative differentiation.
• Language & Communication: Multilingual communicator (English, Afrikaans, German, Xhosa) with the ability to adapt messaging for diverse audiences and markets.
Career Snapshot
Currently I am running an audio consultancy called On Air Audio. Previously Commercial Manager & Creative Director at United Stations, leading national radio and digital creative strategy while working closely with agencies and major clients. I have also held senior roles across YFM, SABC, and independent creative consultancies, consistently delivering innovative radio and audio campaigns and content solutions.